Company
The company behind the Brain.
serviceMob was founded at MIT and is based in Irvine, California, with a distributed U.S. workforce. We model customer experiences as structured data and prevent repeat demand, delivered through our platform and Forward Deployed Engineers.
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2016
founded at MIT
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$100M+
delivered to client bottom lines since coming to market
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Irvine
California, with Forward Deployed teams inside client operations
Our story
Service data should prevent demand. It has only ever reported on it.
serviceMob began as an academic project at MIT, when Anuj Bhalla brought his data science training and a decade of consulting to one problem: enterprises hold enormous amounts of service data and no way to model the customer experiences inside it. Every tool counts its own artifacts, a contact, a case, a ticket, a survey. None of them models the experience those artifacts add up to.
The answer became the Brain for Customer Service & Support: the experience rendered as a data model, and an Answer Engine that reads it at three altitudes, from the frontline to the executive layer.
The delivery model took shape when Marcel Barrera joined as co-founder and Chief Strategy Officer. Marcel started on the floor as a contact center agent, became a consultant and then a strategy executive for Fortune 500 companies. That path is the blueprint for Software with a Service: the platform and the people who operate it arrive together, inside the client's operation, accountable for the outcomes the business runs on.
Leadership
The people who run the engagements.
Founders and leaders with contact center, consulting, data science and enterprise software backgrounds. Each profile links to the articles they have written.
Affiliations
Programs and partners.
- Stanford StartX
- MIT Industrial Liaison Program
- MIT STEX, the Startup Exchange
- MuckerLab
- Morgan Stanley
Questions
About serviceMob.
Where is serviceMob based, and where does the work happen?
serviceMob, Inc. is a Delaware corporation headquartered in Irvine, California. Forward Deployed Engineers, Strategists, Data Scientists and subject matter experts work inside client operations, on site and remote, from the first week of an engagement.
How does serviceMob deliver?
As Software with a Service. The platform models the experience; the Forward Deployed team builds the ontology, runs the program and moves the business units causing demand. You buy the engagement, and the platform meters it. Pricing is set in your proposal.
How do I reach the team?
Book a working session from any page. The form reaches the founders directly, and you can pick a time with the Mob as soon as you send it.
Talk to the people who built it.
A working session is a conversation with a Forward Deployed Strategist about what is driving demand, margin and churn in your operation, and what the Brain would model first.